Comparisons
Brown MG vs white MG paper
Same glazed construction, same weights, same formats. Pick white MG for accurate colour and a retail look. Pick brown MG for a natural, industrial look.
01 / Side by side
The two shades, row by row
| Brown MG | White MG | |
|---|---|---|
| Finish | Machine-glazed, one side | Machine-glazed, one side |
| Base | Kraft base, brown | White base |
| Look | Industrial, natural | Retail, bright |
| Print colour | Ink shifts towards the brown base | Ink lands closer to your proof |
| Typical uses | Printed wrap, packing, bags and liners | Branded wrap, retail packing, print work |
| GSM | 40–80 GSM | 40–80 GSM |
| Reel widths | 500–1,500 mm | 500–1,500 mm |
| Roll lengths | 1,500–4,000 m | 1,500–4,000 m |
| Sheet sizes | 500×700, 700×1,000 mm | 500×700, 700×1,000 mm |
| MOQ | 1 tonne per GSM/width | 1 tonne per GSM/width |
| Lead time | 3–5 weeks after spec approval | 3–5 weeks after spec approval |
| Food contact | Ask us before food use | Ask us before food use |
Brown MG
Wins: A natural look, with kraft behaviour behind the glazed face.
Loses: Colour shifts towards the base shade, so brand colours drift.
White MG
Wins: The better of our two MG grades for colour fidelity.
Loses: No natural kraft look, for brands built on brown.
02 / Decide
How to decide
Decide on print first. If your artwork carries brand colours, choose white MG. On brown, ink shifts towards the base shade.
For one-colour print, such as a dark logo on a natural bag, brown MG carries the print on the glazed face and keeps the kraft look.
Construction matches. Both are glazed on one side against the cylinder and matte on the reverse. Weights, widths, roll lengths, sheet sizes, MOQ and lead time match too.
03 / Uses
Where each shade fits
Brown MG suits printed wrap with a clean glazed face, packing with kraft behaviour and a presentable outer side, and bags and liners where one finished face is enough.
White MG suits branded wrap with accurate colour, presentation-led retail packing, and commercial print runs needing a glazed white face.
Both come in reels from 500 to 1,500 mm wide and 1,500 to 4,000 m long, and in 500×700 and 700×1,000 mm sheets.
04 / Test
Proof on both
Print a proof of your artwork on samples of both shades. Compare them under the light your customer sees them in, on the counter or at the door.
Once you agree a shade, repeats ship against the same spec.
Questions
Before you specify
Do brown and white MG come in the same weights?
Yes. Both run from 40 to 80 GSM, with the same widths, roll lengths, sheet sizes and MOQ.
Which MG suits multi-colour print?
White MG. The glazed white face is the better of our two MG grades for colour fidelity.
Is MG paper food-safe?
Ask us before food use of either MG grade. For direct food contact, use butter paper or OGR.